Project
B2B Express Delivery — 1-Hour Service
Building a fast, on-demand delivery solution for vendors to serve their own customers
Overview
Built and launched a high-urgency logistics model to shift from marketplace fulfillment into a vendor-first B2B delivery engine with predictable 1-hour operations.
Problem
Vendors needed fast last-mile delivery without building their own fleet and dispatch systems. Existing marketplaces were not optimized for strict B2B SLA execution.
Solution
Built an on-demand fulfillment layer designed for vendor workflows, enabling 1-hour dispatch cycles, SLA-first routing, and live operational visibility.
B2C Marketplace → B2B Logistics Platform
What I Built
Built a complete B2B growth and operations engine covering acquisition, activation, and retention.
Product & Concept Development
- Defined the core 1-hour service proposition, operating model, and launch scope.
- Translated the business concept into an executable product flow from order intake to delivery handoff.
Sales Engine (Telesales + Field Sales)
- Built both telesales and field sales teams to run parallel outreach and conversion.
- Structured qualification, pitch, and onboarding workflows to create a scalable acquisition system.
Vendor Acquisition & Partnerships
- Led enterprise vendor acquisition and partnership execution with brands like Al-Dawaa and Panda.
- Built a repeatable pipeline for partner activation from first contact to live operations.
Vendor Management & Operations
- Established a vendor management team focused on retention, follow-ups, and usage tracking.
- Drove continuous engagement after onboarding to protect activation quality and repeat order flow.
Operations & Execution
- Owned daily execution loops across dispatch readiness, SLA control, and escalation handling.
- Connected sales commitments to operational delivery to support sustainable scale.
This was an end-to-end ownership track: from idea and build, through sales and vendor activation, to operations discipline and scale. Partnerships included major brands such as Al-Dawaa, Panda, and other high-volume vendors.
Impact
2,000+
orders handled in launch phase
50%
faster SLA performance vs baseline process
0 → 1
full product + operations launch
Product Screens
Outcome
The 1-hour service proved demand for enterprise-grade speed and validated a repeatable operations model that can scale beyond pilot geography while preserving SLA discipline.